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In a Mission-Driven Company, it’s Always Personal

Our mission is to change the way health care is delivered for those facing a serious illness. This requires clarity, and conversations. We fulfill this mission as a company and as individuals because we believe that having these conversations changes how we live — with intention, with purpose. Especially as we live with illness.

Nearly all of our employees have a personal story that led them to work at our company. Some have found themselves caring for a loved one with an advanced illness, others have personal experience with cancer, others have witnessed over medicalized deaths of grandparents, parents, sisters, brothers, friends, children, or colleagues. We acknowledge that living and dying is a universal experience.

On National Healthcare Decisions Day (April 16th), Vital Decisions hosted the first in a series of Fireside Chats. The goal was to bring employees together in personal storytelling. Three employees (our COO, a supervisor, and a clinician) shared their personal caregiving stories and how they had to navigate health care decisions on behalf of family members who were very ill. The result was profound. More than two thirds of our employees attended and heard from our COO, a clinical supervisor and a frontline clinician. Sentiments shared by those who attended were captured below:

Advance Care planning conversations are personal and require compassion. When well guided, they capture our individual hopes and dreams and help define what matters most in times of uncertainty.

This is our work. Our Specialists are master level counselors and social workers, with expertise in guiding individuals and the people who matter most to them, through complex decisions that arise when dealing with a serious illness. Beyond having skill in guiding Advance Care Planning conversations, we have an intrinsically empathetic staff because we’ve walked similar paths too.

Here is a part of our first Fireside Chat, which illuminates the personal stories of Vital Decisions employees who found themselves making decisions for a loved one: